A couple of weeks ago, we talk about how corporate social medial was becoming the foundation stone of collaboration and communication on corporations and how, they are currently contributing to radically change the way of working, gathering people with information to foster collective working, increasing productivity, having an impact on competitiveness among organizations and strengthen relationship with customers and partners.
On this occasion we are going to talk about Yammer, the main proposal of Microsoft Social Enterprise, which, apart from mobility and accessibility, provides us with integration to SharePoint Online and a Microsoft Dynamics CRM.
Yammer is a useful tool of collaboration and business productivity. In other words, it is a business social media similar to Twitter or Facebook, but especially designed for the employees to communicate with each other, in this way, accelerating the internal process of communication compared to other traditional systems. The users have an associate profile to their business email account which enables them to share files, to like what is shared, to create events and to participate on work groups on which they can collaborate during the creation of ideas.
All of this grants a series of benefits with a double perspective: for the corporation and for the employees as well. This has an equivocal value for both sides, due to the fact that it contributes not only to the increase on productivity but also to the efficiency on working teams.
What is more, the social culture generated with the usage makes employees feel that they are part of business and produces a greater involvement and an overall sense of belonging. It builds authentic collaboration environments in which knowledge is not only shared and flows smoothly but also generate economies of scale of significant value as regards time of search for information, internal benchmark and the dynamism of processes.
That´s why today we are introducing 4 great benefits of Yammer on business social media.
Communication
It improves information flow and the communication on the corporation, enabling learning and social collaboration by providing a fluent and spontaneous communication in real time through its communication and messaging system. Employees can collaborate and interact in a natural way, sharing links, images, videos, files and use protocols of interaction similar to those on twitter.
Collaboration
Yammer increases collaboration and team work, offering the possibility to create flexible spaces of collaboration for all employees, teams of work, business units as well as for external employees.
Productivity
Yammer increases the productivity and satisfaction of employees fostering innovation, collaboration and natural participation among each other, while it reduces the need to send emails, which are sometimes unnecessary as well as the need to have face-to-face meetings.
Knowledge Management
It allows managing the knowledge and the cohesion of employees. Yammer enables to consolidate and share knowledge in an immediate way between employees. Yammer has a search engine by key word that allow employees to look for Yammer files, links, videos or even comments in which those terms or key words may appear.
For more information on ECM platforms and how its implementation can help improve your company, do not hesitate to contact us.
About Julian Antonuccio
Julian is a certified subject matter expert. He has 7+ years of experience managing Microsoft tools (Sitecore and SharePoint Specialist). Accomponied by a vast knowldge and experience in multinational commerce, telecommunications and software development companies.
Julian currently serves with TISA as a Developer and SharePoint Specialist. He also has a thriving passion for game development and continuous training in new technologies! He also likes to exercise and enjoy's a healthy balance between his professional and personal life.